Synchronicity
Brand Strategy & Design System

Objective: Using design, tell the story of Synchonicity through a brand system centered around the core benefits of its unique full spectrum products.

Solution: Whole Plant. Whole Body. Whole Wellness. Synchronicity is designed to align with your endocannabinoid system to achieve homeostasis or balance. Because of this unique practice, we created an identity that spoke to both the inner and outer balance of the human experience to illustrate the perfect harmony of life.